Vol. 76, Issue 1, 2013January 01, 2013 EDT
AN INSIDER‘S PERSPECTIVE: DEFENSE OF THE PHARMACEUTICAL INDUSTRY‘S MARKETING PRACTICES
AN INSIDER‘S PERSPECTIVE: DEFENSE OF THE PHARMACEUTICAL INDUSTRY‘S MARKETING PRACTICES
pharmaceutical industry healthcare industry affordable healthcare direct-to-consumer marketing physician-directed marketing research and development Food and Drug Administration
Kanika Johar, AN INSIDER‘S PERSPECTIVE: DEFENSE OF THE PHARMACEUTICAL INDUSTRY‘S MARKETING PRACTICES, 76 Albany Law Review (2013).
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